How To Find Hot Online Business Ideas

Would you like to find the key that unlocks the

door to a gold-mine of online response, sales and

results for your business?

It seems obvious that you would be able to see what

the experts do differently when locating market

opportunities, finding out what people want and

quickly turning that into an online business generating

truckloads of cash.

The reality is YOU CAN’T!

While the secret is massive in it’s impact, it is so

subtle – so subtle that you are sure to miss it if you

don’t know what to look for.

Here’s the secret and a formula for using it right this

minute!

What is DESIRE?!

Now stay with me for just a minute.

Think about the last time you bought a magazine? Why

did you buy it? Was it to look better, fee better,

make money, save money, make your house look better,

take a step toward achieving a dream in your life?

How about the last time you purchased an ebook about

marketing? It wasn’t the desire to learn more about

marketing that led to open your wallet, it was the

DESIRE to discover something unique, something new that

would RESULT in more more money in your pocket resulting

in you being able to finally quit you job.

OK, that’s more like it. It’s all about the end result

you want to get – not about the steps, processes, formula

or information to get you there.

Information is a tool – a method of achieving an end.

It’s up to you to determine what that END result is and

continue to help your market achieve that end, without fail.

Now, let’s look at how this can help you achieve YOUR goals…

A NEW Way Of Researching Your Market!

You will hear from many online marketing experts that the

important part of researching your market is WHERE you look.

Nice try – but that’s NOT the whole story.

The real secret is How you research your market.

For instance, take a look at the headlines over at one of my

sites:

http://www.infoproductcreator.com

Now, I’ve tested over 20 headlines on this page before finding

this one that coverts at least 3X better than earlier versions.

The market for this product is aspiring online entrepreneurs,

writers, consultants and speakers who are already considering

writing infoproducts to achieve more freedom, control and

security in their lives.

So why does this page work?

First, this market is time constrained. They are struggling as

much with lack of time freedom as they are with lack of financial

freedom. Many of them have lost control in their lives, are too

dependent on one income stream and WANT to quickly solve this

problem.

Second, this market feels they have something to share and WANT

to know how to do that – they WANT the prestige and “fame” that

comes from releasing their own ebook or book.

Try reading the headline (both main heading and sub-heading).

Can you now see the main emotional “cues” that lead to the market

triggers I outline above.

Another Example!

Let’s try another market entirely!

Head over to:

Sit, Stay, Fetch right here:

http://www.sitstayfetch.net

What do you think is the biggest reason dog owners end up

paying for obedience training?

The answer is in the headline. What dog owners WANT is a way to

stop behaviour problems in their dogs. Why? Embarassment,

fear of someone getting hurt, pain of having to consider giving

up their beloved pet – all lead to a RABID desire for dog

training.

Bottom Line – Think DESIRE!

Will you do this for me?

Spend the next week looking at everything in terms of underlying

desire.

When you read the newspaper, speak with a colleague, watch TV, go

to a movie, speak with your spouse or your kids, read websites,

review ads, etc… think about the underlying desire. Why does

that communication exist as it does.

Carry a journal and quickly write down each event with it’s

corresponding, underlying desire.

IF you follow this exercise, you’ll not only be amazed at what you

come up with for “normal” daily communication, you will have

started down the path of thinking like the highest achieving

business people of all time. Not bad for a week’s effort?

Best Online Business Ideas – E-Books!

There are so many businesses you can go into online, but this article will give you one of the best online business ideas you can delve into. In the internet, there are so many things you can do to earn. You just have to be resourceful. One of the best online business ideas are e-books. Electronic books are the most sold items in retail online stores. This is because most people love reading.

For the most part, people also need assistance. Books that provide “How to ideas” are very in demand online, entertainments books are also salable.

If you are interested to consider an e-book business online, here is what you should do.

Make a book. How do you make a book? First and for most YOU MUST HAVE AN IDEA, an idea that is of your interest and an idea that will sell. In framing an idea, you have to always consider your market. What will sell? What do they want? What do they want to know and read?

These are the questions you have to consider when creating an idea. After you already have decided on a topic, do your RESEARCH AND GATHER FACTS.

After which, CREATE YOUR OUTLINE. The outline will compose of the major ideas of your e-book. Your outline may also compose of the subtopics of your book.

The next step is for you to WRITE. When you write, do not hesitate. Just write and let all the ideas flow. Write everything you know about your topic. Do not mind errors at this time. You will have all the time for editing later. The most important thing when writing is to jot down everything you have researched.

When you have done writing, you can now EDIT YOUR WORK. Editing needs time. You have to read through each line. Carefully scan for errors. Be keen in grammar and spelling. You also have to look out for changes and improvements you might need to do.

Editing is one of the most important steps in making a book so spend time for this. Assuming that you have done editing, it is now time for you to MAKE A TITLE, COVER AND DESIGN. This involves thinking and creativity. Never forget that these are three things your readers will look into. First impression will depend on this three. In your title, be brief and precise. Your cover and design must be a magnet. It must catch attention.

The last part in making a book is PUBLISHING. You can either get your book published or you can do self-publishing. The latter is highly encouraged.

Now that you already have a book, for you to be able to sell it, choose a digital store online. When you have already chosen an online retail store, sign up for an account and create your homepage. Promote your e-book and put its best features in your homepage.

Your promotion must be well thought out. These are what buyers will look into, when they shop for an e-book, they will read through reviews, articles and blogs on the matter.

E-books are bestsellers that is why it is one of the best online business ideas you must choose. What are you waiting for? Make your own e-book now, publish it and earn as much as you can.

Social Media Marketing Guide

Social Media Marketing (SMM) is a type of internet marketing that uses social media networks to achieve marketing communication. Using these networks one can achieve a number of goals in marketing and is now a widely used option by people for marketing their products and services. Social media sites are very popular among people and it is this popularity that has to be capitalized in order to promote the products and services. Some of the goals that you can achieve using these networks are· Creating a brand identity· Building positive brand association· Generate website traffic· Increase the awareness of the brand· Convert traffic into business· Reach out to key audiencesIt is very important to have a social media marketing plan before you set out on your social media marketing campaign and the plan has to be in tune with the goals that you want to achieve with the marketing campaign. If you don’t have a plan you will not be able to focus on the marketing goals and may end up with no gains out of the campaign. Ensure that the marketing plan you have drafted for the marketing campaign is one that suits the needs of the networking sites and that of the products or services. Each of the media platforms works in a unique way and therefore there is a need to have individual plans for the social platforms so that you get the most out of the campaign.There are various aspects to a social media marketing campaign and each of them is important and can influence the result of your campaign. Let us look at some marketing tips that will help you in your marketing campaign.· Plan the campaign properly and research on the content ideas and the keywords that will help you to reach out to the target audience.· Content that is posted in the social sites is very important and therefore ensure that valuable information is provided that will interest your target audience.· When marketing in the various media sites ensure that the core identity of the business is maintained and that sufficient brand building is done to promote the brand image.· Blogging is considered to be a great social marketing tool and therefore it pays to have one in which you can hold contests, events and also publicize your social media efforts.· Using the right links is very important and though you will be using links to your website in most of the posts but you can always add links to other articles that provides valuable information to the readers too. When links to outside sources are added, it will help build trust and reliability and you may even end up getting some links in return.· Always keep an eye on your competitors as it always will help you gauge what they are up to and also help you to pick up on some keywords and other insights. If there is a strategy that is used by your competitors that seems to be working, take that, make it better and then use it yourself.· Analyze the performance of the campaign from time to time using data and statistics and make necessary changes to the campaign if and when necessary